Hero Images in Website’s Design: An Impactful & Dandy Approach

Just having a useful website for your business doesn’t guarantee success today. Everyone who is aware of the slightest of the technological trends, makes it a point to get his website live as the first thing. It’s become imperative that you stand out from your competitors in every way if you don’t want to lose sales. Having a robust, engaging website that out rightly conveys your message to your customers in the first glance is essential in order to uphold your brand’s chronic credibility. And, perfectly using hero images on your website, may grab your visitor’s attention.


Over the years, internet users have developed a kind of blindness to the ordinary website designs. If a website isn’t attractive (uses complex, inappropriate themes, and incongruous color selection), it holds no or little value for them. And, they might promptly hit the close button and switch to other search results. To draw your visitors in, you may want to consider using bold colors, coherent graphics, and intentional imagery on your website. In other words, opt for using Hero imagery on your website. Many web design services are now providing minimalist designs incorporating hero imagery.




What is Hero Imagery?
Hero imagery is an emerging and much-appreciated web design technique. It includes using an engaging image with minimal text to communicate with the customers in an impactful way. The images used, usually are self-explanatory that silently represent your brand to the visitors.

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The prominent question that strikes the mind is how to use hero images on your website? Is there a set of rules? Let’s see how one can altogether use the power of hero images and impress one’s customers:


1. Make it the First Thing that Attracts Your Customer
If you are going with the Hero imagery based web design, make sure to make it the center piece of your web page. It doesn’t necessarily convey every bit of information to your visitors. However, it should be something that can visually reinforce your visitors to stay and browse for more. Precisely, it should be a promotion tool that should rather seem like an informative picture.


2. Shallow Fry it with a Hint of Emotions
Studies show that people often prioritize emotional intuitive over logical ones. As a business owner, you can exploit this concept for your advantage without messing with your value and your customer’s trust. Use images that resemble real moments and have an emotional impact.



3. High-Definition Images are a Must
We are not living in the seventies any more when people used to love even the blur and pixelated pictures. The internet has grown to a monstrous level and slow loading time is no longer an issue in most of the countries. Thus, always use HD images that strike the chord of your customers.


4. Make the Image Relevant
Help your users avoid any efforts in trying to understand what your business is all about. Customers don’t bother brainstorming, they seek something easy and quickly digestible. Thus, use an image that depicts your concept and immediately gives an idea about how useful you are for your viewers.


Our vision is a gift and it is undoubtedly the strongest communication tool. Thus hero images avoid complex design and deliver the message to the customers in a simpler, and more positive way. If you think it can add more value to your brand, then don’t hesitate availing services of web design companies to customize your website with hero images.

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