Why Client May Reject Your UX Design

It won’t be always flowering and raining and as a UX designer, you won’t always be getting pretty compliments by clients for your creativity and inventiveness. Maybe your client may utterly decline your design without a second thought. Being a UX designer in a renowned web design company in USA, I’ve learned that a designer should be ready to face worst of criticism despite the quality of his work.

Instead of being aggrieved by the criticism, you should pile up your conscience to understand why a client may reject your work and how to deal with that if it happens.
Your UX Design is Lacking Essential Features
User experience is something that can win you lots of compliments or can completely turn off your client's/user's' mood. The basic elements of great UX design are:

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1. Intuitive
Today's users don't want to use their brains to find a basic app or website feature. They seek intuitive navigation to crawl around. Hence, keep your UX design intuitive and easy-to-browse.

2. Consistent
Your UX design should match at least 60% with similar websites that are already offering the same services or has almost same functionality. That way, the end user won't have to struggle with finding and understanding the functionality of each and every feature. For example, chatting is a basic feature of social media apps and it should be easy to use.

3. User-Centered
Remember, you are designing it more for the end users than the client itself. Hence, revolve your design around providing a pleasing end-user experience. The target audience, millennials of your client should be fine with your design.

Educate Your Client
Before you strike out a face off with your client, keep in mind that he/she doesn't have a deep understanding of UX/UI as much your web design service. Hence, make an effort to educate them about current technological trends and standards in designing. 

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